Premier Pacific Group President, Doug Dueck, is a visionary. Even in his teens, Doug saw potential in area others wouldn’t. Starting with a single combine, he built a company that harvested crops from Oklahoma to Manitoba. In 1990, Doug leveraged that experience and started developing land in BC and Alberta. With decades of innovative thinking behind him, Doug is able to see through challenges a potential property may pose and conceive a community waiting to be created.
Focusing on land acquisition and development, Doug’s role is to step back and see the entire picture. He consciously envisions what the buyer will see, and solves the equation of potential positive and negatives of the site. Before acquiring land, he will have a solid and detailed vision for the
The next phase is consulting with engineers, architects and city planners to acquire the necessary permits and zoning for the land. Budgets are outlined with a distinct focus on quality and affordable pricing. Though Doug will stay involved during the design process, the vital tasks of financing and coordinating the marketing are accomplished with impeccable ethics and integrity.
Tyler Dueck comes from a background of professional sport. Tyler raced cars at the very top echelon of auto racing, both in Europe and North America. At age ten Tyler had focus that few could match, driving him up the ladder as one of the world’s top kart drivers. Along the way, his accolades earned him opportunity in Formula 1, Indy Car, Nascar and Endurance racing ladder series. After winning the Racer Magazine Award in 2006, Tyler made his full début into open wheel racing. Tyler was recognized worldwide as a methodical talent and was recruited to the European circuits. Tyler raced in Formula 3, LeMans LMP, and Indy Lights before being signed for Indy Car and Nascar Nationwide.
Throughout his racing career, Tyler honed his skill as a marketer, developing business plans for companies to enter the promotional side of auto racing. Through innovative strategies and collaborations with emerging brands like GoPro Camera, Tyler created a niche in the marketing world. In 2010 Tyler transformed his business model to incorporate complete marketing packages for many industries. A complete marketing division was formed alongside film partner Streetlight Creative. Successful, comprehensive sales packages were created and managed from Tyler’s Vancouver office.
In 2011 Tyler joined Premier Pacific Group as VP Project Development managing the marketing and public relations aspects of PPG, including proposals for development to the city departments. Tyler is instrumental in working with the municipalities to recognize the vision of the project, and to build upon the needs of the surrounding area. His role in deliberation with the architect, planning staff and municipal government has created a harmonious relationship with the team. Tyler approaches the marketing program from a unique perspective, working directly with the sales team and buyers. His background in digital design allows him to tailor the product to the end user. An in-depth understanding from beginning to end showcases the complete picture, resulting in strong sales closings.
As Director of Operations, Brenden oversees the construction operations in many Premier Pacific communities, as well as the financial and administrative aspects of the company. He holds a Bachelor of Business Administration (BBA) from Trinity Western University with focuses in Finance and Entrepreneurship. He is also a licensed Realtor.
Brenden joined the group in 2008, after completing his first year of university. He had prior experience with framing and siding which he carried into building his first spec home at the age of 20, under the guidance and mentorship of his well-seasoned father and founder of the company, Doug Dueck. Each year since, he has expanded his abilities and responsibilities within Premier Pacific. This includes a general management function and involvement in multi-family projects, specifically feasibility and due diligence.
He brings added-value to Premier Pacific through his holistic approach to management, financial modeling ability and admirable work ethic.